| 1. | Based on some examples , it was explained that application of color in packaging design should he regulated for different audiences and different , from the aspects of the psychological association , traditional culture , national aesthetics , religious color symbol , and so on , so as to give packaging design to the full aesthetic and kind feeling 结合具体实例,从心理联想、传统文化、民族色彩审美观、宗教色彩象征等方面,诠释了色彩在包装设计中应根据不同受众、不同环境进行设计,应利用色彩的象征性与产品主题的内在联系来赋予包装设计的美感和亲切感。 |